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Marketing to Millennials: How to reach a Millennial audience

What does Gen Y really want? It’s the billion dollar question. One of the most important challenges for marketing companies is learning how to sell to millennials. The ability to develop and hone ways to effectively engage this new and demanding breed of consumers will define the brands that will enjoy long-term survival and those […]

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Weekly social scoop

#1 Facebook wants to combat identity theft By Huffington Post After not having an “adequate mechanism” in place to deal with identity theft on its site, Facebook is testing a new feature which will crack down on this in particular This tool will be able to detect when a user is being impersonated and send […]

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